ASK FOR REVIEWS

Template #1: The Post-Purchase Testimonial
When to use it: After you helped your client successfully buy or sell a home.

Subject Line: 

Favor

Body:

Hi [First Name],

I have a small favor to ask. 

As I grow my business, I’m looking to collect testimonials from clients I’ve loved working with and

I’d love for you to take a moment to write about your experience working with us.

You can write it here: [insert your review link here]

Your review matters because it helps future buyers and sellers make a more informed decision.

Thank you for taking the time to do this! It really means a lot to me.

Best, 

John Dutton

p.s.
I’ve included three simple questions to help you: 

1. What were you looking for in a Realtor?
2. What made you choose us? 
3. What did you like most about our service?

Template #2: The No-Buy Testimonial
When to use it: Sometimes, for whatever reason, your client decides not to buy. If you had a positive interaction with them (and they, presumably, with you), it’s worth it to ask for a testimonial. Bonus: it helps keep you top of mind if they ever decide to purchase.

Subject Line: 

Favor

Body:

Hi [First Name],

It’s been a couple weeks since we last spoke so I thought I’d check in and say hi! How’s [insert personal detail, such as their pet, kids, travel plans, and etc?]

I have a small favor to ask: would you be up for providing a brief testimonial for me? I know we didn’t end up continuing with the house search, and I enjoyed working together and your endorsement of my services would help future clients make a more informed decision.

If you’re up for it, feel free to leave a few lines on: [insert your review link here]

Thanks in advance! Let me know if you have any questions, or if I can be of any further assistance.

Best,

John Dutton

p.s.
I’ve included three simple questions to help you: 

1. What were you looking for in a Realtor?
2. What made you choose me? 
3. What did you like most about my service?